Market Groups

>Prerequisites for Creating a Market Group

>Market Group Associations with Sentinel EMS Entities

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What Is a Market Group?

A market group provides an added layer of access control that enables you to increase the operational efficiency of Sentinel EMS by segregating data access according to geographical location or business unit.

A market group can be used to define a segment of people who share some common characteristics and can be grouped together for marketing purposes. Each market group can be used to create a target market for specific Sentinel EMS catalog elements and their entitlements. Market groups define access levels by mapping vendor users and catalog elements.

The following diagram illustrates a market group and its associations with Sentinel EMS entities such as namespaces, vendor users, customers, users, entitlements, and activations:

Prerequisites for Creating a Market Group

The vendor user must have administrative rights in Sentinel EMS.

Market Group Associations with Sentinel EMS Entities

The following table describes how Sentinel EMS entities are mapped to market groups:

Entity	Description
Namespaces	>Multiple namespaces can be associated with a single market group. >Each namespace can be associated with multiple market groups. >Multiple namespaces can be associated with a single market group. >Each namespace can be associated with multiple market groups. NOTE Although each namespace can be associated with multiple market groups, Thales recommends that you associate each namespace with a single market group.
Vendor Users	>Only "standard" vendor users can be associated with a market group. >Multiple vendor users can be associated with a single market group. >Each vendor user can be associated with multiple market groups.
Customers	>Multiple customers can be associated with a single market group. >Each customer can be associated with only one market group.
Users	>Multiple end users can be associated with a single market group. >Each end user can be associated with only one market group.
Entitlements	>Multiple entitlements can be referenced by a single market group. >Each entitlement can be referenced by only one market group.
Activations	>Multiple activations can be referenced by a single market group. >Each activation can be referenced by only one market group.

NOTE

>If no market groups are created, then all namespaces, customers, users, and vendor users with entitlement management roles are mapped to the default market group.

>If only one market group is created, then the vendor user is automatically associated with that market group.

Lifecycle Stages of a Market Group

The lifecycle stage of a market group is defined by the Deployed attribute:

>Deployed: The market group is associated with an entity (vendor user, customer, users, entitlements, or activations).

>Not Deployed: The market group is not associated with any entity.

Creating a Market Group

From the navigation pane, select Identities & Access > Market Groups to view the Market Groups page. On the Market Groups page, click the Add Market Group button to create a market group. The following page is displayed:

Market Group Attributes

The following table describes the market group attributes:

Attribute	Description	Required/Optional	Valid Values
Name	Name of the market group.	Required	>Must be unique >Alphanumeric >1 to 200 characters
Ref ID 1	Reference identifier that identifies the market group in an external system.	Optional	>Alphanumeric >0 to 100 characters
Ref ID 2	Reference identifier that identifies the market group in an external system.	Optional	>Alphanumeric >0 to 100 characters
Description	Additional information about the market group.	Optional	>Alphanumeric >0 to 500 characters

Associate Namespaces

After defining the market group attributes, you can associate one or more namespaces using the Associate Namespaces pane displayed below:

When you associate a namespace with a market group:

>You can create a market group without associating a namespace. However, before you start using a market group, ensure that a namespace is associated with it.

>To remove a namespace from the Associated Namespaces list, click Delete.

Associate Vendor Users

Use the Associate Vendor Users pane displayed below to associate vendor users with the market group you are creating:

When you associate a vendor user with a market group:

>You can create a market group without associating a vendor user. However, before you start using a market group, ensure that a vendor user is associated with it.

>To remove a vendor user from the Associated Vendor Users list, click Delete.

Actions for a Market Group

The following table lists the actions available for market groups:

Action		Description
	Edit	Enables you to update information for an existing market group.
	Copy	Duplicates an existing market group, enabling you to edit the copy and create a new market group. You can modify the new market group as needed.
	Delete	Deletes a market group. This option only appears for non-deployed market groups.